About ME

I'm a Professional

A professional with proven sense for strategic vision, focusing on results and continuous improvement, with over 15 years' experience and a proven track record in results working for international companies. Experienced sales & marketing manager specialized in custom made internationalization projects. Results driven, great business and interpersonal skills, multilingual, problem solver.

I'm Specialized

Marketing strategies, Branding and business development, strategic communication, International relationships, b2b and b2c events, managing clients' portfolio, partners and markets’ research. Operating in several sectors: tourism, food&wine, innovation technology, mechanics, fashion& design.

I'm Certified

A degree in Business administration - from Bocconi University in Milan, Area manager for LG, Sales and marketing manager at the Italian Chamber of Commerce in Barcelona I am actually a consultant for several international companies and institutions working on their internationalization.

Energetic, highly motivated, passionate and dynamic manager with excellent management, marketing, branding, PR & media skills.
After more than 14 years living in Barcelona I actually share my professional time between Italy and Turkey. Owner of Les-Ottomans a Turkish based Home design company.

My Services

STRATEGIC COMMUNICATION

Managing PR and communication activities and events. Press trips, press conferences, PR events and press campaigns.

INTERNATIONAL RELATIONSHIPS

Carrying on business and institutional relations with several companies all over the world with attention to Turkey, Spain and Europe.

BRANDING & BUSINESS DEVELOPMENT

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MARKETING STRATEGIES

Processing strategies for the internationalization of companies and institutions analyzing, according to the needs, products and services of the clients, which foreign markets can be more interesting, how to enter them, which partners’ to get in touch and work with.

B2B & B2C EVENTS

Several years in the organization of b2b and b2c events all over Europe – Spain, Italy, France, Turkey, UK – in several sectors from tourism, food& beverage, textile to innovation technologies. Creation of the event, business meeting agenda, follow up activities.

PARTNERS’ & MARKETS’ RESEARCH

Business partner’s research according to the clients’ products and services. Creation of the business meetings’ opportunities and presentation of the offer to potential partners and distributors. With some special attention to some foreign markets such as Turkey, Spain, France and North Africa.

My Works

DOWNLOAD THE FULL LIST OF MY WORKS

What my clients are saying

"It can be purposeful and challenging, captures early trends and innovations in terms of both market segments and targeted countries."

Laura Granata

Chamber of commerce of Pisa

"Bertrando is a fantastic strategic consultant. We can sell snow to eskimos and olive oil to Italians. I urge you to hire him for your latest project."

James Lord

Director Quintessentially UK

"Bertrando, the perfect link between different countries and cultures, melting skills and sensitivity to identify key factors to make places and people closer, and to make great things happen."

Gina Giani

CEO SAT Società Aeroporto Toscano SpA